This casebook, written by a renowned communications expert, offers you the skills for successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any Business Communication issue or theme. The cases in this book focus on real-world companies and provide the opportunity to put Business Communication theory into practice.
Language
English
Pages
361
Format
Paperback
Release
August 16, 2001
ISBN 13
9780324545098
The Business Communication Casebook: A Notre Dame Collection
This casebook, written by a renowned communications expert, offers you the skills for successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any Business Communication issue or theme. The cases in this book focus on real-world companies and provide the opportunity to put Business Communication theory into practice.