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The Business Communication Casebook: A Notre Dame Collection

0/5 ( ratings)

In a Business Communication course with a goal to help students understand actual business-world applications of theory, cases are a very effective tool for helping to achieve this understanding. This casebook, written by a renowned communications expert, offers students an approach to successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any Business Communication issue or theme. The cases in this book focus on real-world companies and provide students with the opportunity to put Business Communication theory into practice.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Language: English

Pages: 368

Format: Kindle Edition

Release: August 16, 2001

The Business Communication Casebook: A Notre Dame Collection

0/5 ( ratings)

In a Business Communication course with a goal to help students understand actual business-world applications of theory, cases are a very effective tool for helping to achieve this understanding. This casebook, written by a renowned communications expert, offers students an approach to successful case analysis, along with a comprehensive collection of 36 cases that may be applied to any Business Communication issue or theme. The cases in this book focus on real-world companies and provide students with the opportunity to put Business Communication theory into practice.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Language: English

Pages: 368

Format: Kindle Edition

Release: August 16, 2001

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