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This is an industry book for sure, and it's not very long. The content within is super practical. In terms of ROI, this little book is a great one if you are a real estate agent. You will learn how to frame conversations, the right questions to ask, and an overall toolkit of conversation paths you can use to make sure your clients can make informed instead of emotional decisions.These are good tools, put them in your belt.
This is a book to be used in battle since business is war without bullets. The more you practice the more you'll know exactly what to say. Things my 👂picked up ok and 🧠 collected:Instead of asking are you working with an agent ask who is your realtor? What is the best email address to reach you? How important is it that the next time you list your property it actually sells for a price you're happy with? The good news is I have a simple cancellation policy with my agreement if you're not happy...
A complete joke. I laughed out loud. Who are these people who wrote this book? They feel like the non-genuine, sleazy sales people that give people on sales a bad rep. Don’t read it. Just don’t.
There are moments in the sales process, where the conversation is inevitably emotional, words or phrases can change the buyer's emotion for better or for worse, it's important be aware of that. This book has at the end a very useful guide that is definitely worth reading for any realtor.
Great for Realtors who have been in the game for years and for beginners! This book has transitioned me to a new level and if there is any others like this, I want to know
Can't Wait to Start Using TheseThis is a great read for any real estate agent regardless of experience. I will definitely recommend this book to my colleagues. The authors really get our business and this book provides practical solutions to the many obstacles we face in our business to gain new customers and to keep the customers we have happy.
Fantastic field guide for new and experienced agents.
Phil Jones is always enlightening and provides very good advice for real estate agents.
Brilliant book, if you are new or old hat in real estate, this book will hone or build some mad skills! Easy to read, and I will reread until I make it my own magic words!
