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Supply Chain Strategy at Zophin Pharma (Pearson Cases in Supply Chain Management and Analytics)

Supply Chain Strategy at Zophin Pharma (Pearson Cases in Supply Chain Management and Analytics)

Chuck Munson
4/5 ( ratings)
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This new case study reviews supply chain strategy at Zophin Pharma, a major global generic drug manufacturer seeking to strengthen its presence in its domestic Indian national market. It reviews issues such as building effective local distribution channels, responding to tough price-based competition, improving plant manufacturing performance, and more. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Arqum Mateen, Indian Institute of Management.
Pages
8
Format
Kindle Edition
Publisher
FT Press
Release
September 11, 2013

Supply Chain Strategy at Zophin Pharma (Pearson Cases in Supply Chain Management and Analytics)

Chuck Munson
4/5 ( ratings)
Read Download
This new case study reviews supply chain strategy at Zophin Pharma, a major global generic drug manufacturer seeking to strengthen its presence in its domestic Indian national market. It reviews issues such as building effective local distribution channels, responding to tough price-based competition, improving plant manufacturing performance, and more. Focusing on realistic issues and challenges, this case study offers exceptional value to both students and practitioners. Author: Arqum Mateen, Indian Institute of Management.
Pages
8
Format
Kindle Edition
Publisher
FT Press
Release
September 11, 2013

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