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Sherman's Supply Chain Challenge: Stopping the Retailer from Overcharging for Soda

Sherman's Supply Chain Challenge: Stopping the Retailer from Overcharging for Soda

Chuck Munson
0/5 ( ratings)
800x600 This new case study challenges students to identify the optimal pricing strategy to maximize profitability for both a soda manufacturer and its exclusive distributor: a price strategy that will resolve excess capacity and inventory problems caused by higher-than-necessary retail prices. Crystallizing realistic pricing challenges faced by companies in many industries and markets, this case study offers exceptional value to both students and practitioners. Author: Chuck Munson, Washington State University. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4
Pages
7
Format
ebook
Publisher
FT Press
Release
September 07, 2013
ISBN
013375863X
ISBN 13
9780133758634

Sherman's Supply Chain Challenge: Stopping the Retailer from Overcharging for Soda

Chuck Munson
0/5 ( ratings)
800x600 This new case study challenges students to identify the optimal pricing strategy to maximize profitability for both a soda manufacturer and its exclusive distributor: a price strategy that will resolve excess capacity and inventory problems caused by higher-than-necessary retail prices. Crystallizing realistic pricing challenges faced by companies in many industries and markets, this case study offers exceptional value to both students and practitioners. Author: Chuck Munson, Washington State University. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4
Pages
7
Format
ebook
Publisher
FT Press
Release
September 07, 2013
ISBN
013375863X
ISBN 13
9780133758634

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