Somewhat entertaining, but relies on overly simplistic stereotypes. Also, the theory behind the categorisation is not exactly on the bleeding edge of modern behavioral sciences.

Absolute drivel. Unfinishable.

This psychology/self-help book is claimed to prove better communications and understanding of different kinds of human behaviour. It's a huge bestseller in the author's home country of Sweden and now, it's making waves here in the UK too. To be honest, right now, the title seems quite appropriate for the current situations. However, this was a straight-up read filled with real-life examples and traits examined under four different colours. At first, this did read well. However, I started to feel...

An excellent insight into the people in your life, this book will scream at you about who you are as a person and who those closest to you are.

It was a very interesting read. I enjoyed the fact that I could see myself in the different colors. I definitely recommend this one!

Easy to approach overview of human interrelations. So if you've been exposed to Myers-Briggs or basic psychology then the breakdown into four types is not going to be difficult to grasp, at all. The value in this book is rather than it merely being a categorical reference it explains how to approach, give feedback, criticism, workflow, etc. for the different types. Generally, people grok those that are similar to themselves, but others who approach activity differently may be perplexing at times...

The first thing that draws you (at least that drew me) to this book is the title itself. Gotta give an A to whoever came up with it. The book however has much to do with the subtitle than with the title - "The Four Types of Human behaviour".The author uses the DISC behavioral assessment tool to categorize human behaviour or personality traits, DISC standing for: Dominance (D), Influence (I), Steadiness (S) and Conscientiousness (C). The tool is based on theories from the psychologist William Mar...

Have you wondered why you sometimes need to be alone for a while with your thoughts? Or why you always have to be the center of attention? Why certain people are so careless and sloppy? Or why you are surrounded by idiots? Thomas Erikson is explaining all this. He uses a known method to sort differences in communication and categorize people into four different groups, or personality types. Red people are impatient and focused on results, yellow people are positive and need to be the center of a...

Wow, do not waste your time with this book. If you want to learn something fact-based about human behaviour, look someplace else.From the very first page I was sceptical. Nothing in the book seemed to make sense when assessed through my previous knowledge of psychology, persuasion or what affects decision making. Or what makes a team work. The categorization in to four groups seemed to cut too many corners, even though the different colours Erikson uses can mix in one person. I set out do some r...

Obviously, the 4-type personality profiling or assessment has been quite popular for a very long time. Hippocrates apparently kicked it off with his original 4 'temperaments'; Melancholic, Sanguine, Phlegmatic, and Choleric. It has subsequently been modernized, e.g. into the (oddly S&M associative) DISC (Dominance, Inducement, Submission, and Compliance) model. The one described in this book goes with colors instead, and I very much prefer that to the more Tarot-sounding "Winning from Within"-no...

First of all, human behaviour is extremely complex (and the result of so many internal/external factors) that no one will every be able to accurately categorise it all. Having said that, I personally love personality tests and shoving myself into little boxes: from Myers-Briggs (INFP here) to Buzzfeed quizzes (if I were a baked potato I'd just have a plain cheese topping apparently) to Hogwarts Houses (Gryffindor) I find it entertaining to see where I fit. But that is the magic word here: entert...

Not worth the hype at all!

Yep. I'm a yellow. And I have a story about it. . . . jk.This book reminded me of all the ones that were thrown at us in the 80's, and the tests we were given to make sure our personality types were properly distributed throughout the office, and no one was allowed to shriek about moved cheese, because that was going to happen. I did enjoy the mental process of putting all my co-workers, friends and families in their proper boxes. It was harder to recognize combos, and then hilarious to realize

Childishly written, as if speaking to toddlers. Based on no science but the writer's own opinions.So in brief: Utter garbage.

I received this book as a christmas present, otherwise I would never have accepted it into my home. At first, I thought that even if it didn't present anything new, at least it could end up being an interesting read. It was not.Judging by the tone of the writing, the author genuinely believes that he has revolutionized workplace psychology by rehashing four-temperament ensemble theories of human behavior into an unappetizing slurry of self-aggrandizing word casserole. Every little paragraph is f...

First of all I would like to address some issues other reviewers had mentioned: "This author thinks he discovered some brand new theory, when it's only choleric, melancholic, sanguine and phlegmatic once again" - this is VERY not true. Author actually mentions Hippocrates and his theory multiple times. And yes, this book is all about four temperaments theory, just portrayed as colors, which in my opinion was more apealing to reader's imagination in author's mind. "Book describes 4 types of

This book was written by an idiot.

It seems a intresting book that will guide you to different -color- presonalities however this author is full of himself! I lost intrest half way. Lack of objective approach and seriously dont bother!

The most useful takeaway from the book is that there are different types of people. You need to adapt to that and treat people differently. The framework that the book uses to classify people is perhaps best thought of as an example of how you could group different people. It is in no way the only or best way to classify people. The book has zero references to scientific studies and instead focuses on the personal experiences of one individual. That doesn't mean that the book and the ideas aren'...

I'm not usually into personality classifications, they always seem little more than astrology type Barnum descriptions, but what is good about Erikson's book is that he doesn't overdo trying to classify people so much as provide useful advice for dealing with each behaviour pattern.So even if you don't buy into ideas of people being any particular type you can still use each piece of advice to address a particular situation, e.g. if someone is acting like a 'red' you can still use Erikson's advi...