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Social Identity at Work: Developing Theory for Organizational Practice

S. Alexander Haslam

4/5 ( ratings)

This handbook provides a tool for direct marketing specialists dealing with international and cross-border commerce. At its core is a directory of direct and e-marketing service providers around the world and a series of country profiles describing local DM environments in over 50 countries. The handbook also covers all aspects of internet and e-marketing and provides access to marketing resources and services that specifically help companies exploit the marketing potential of the Web.

Language: English

Pages: 374

Format: Hardcover

Publisher: Psychology Press (UK)

Release: January 31, 2003

ISBN: 184169035X

ISBN 13: 9781841690353

Social Identity at Work: Developing Theory for Organizational Practice

S. Alexander Haslam

4/5 ( ratings)

This handbook provides a tool for direct marketing specialists dealing with international and cross-border commerce. At its core is a directory of direct and e-marketing service providers around the world and a series of country profiles describing local DM environments in over 50 countries. The handbook also covers all aspects of internet and e-marketing and provides access to marketing resources and services that specifically help companies exploit the marketing potential of the Web.

Language: English

Pages: 374

Format: Hardcover

Publisher: Psychology Press (UK)

Release: January 31, 2003

ISBN: 184169035X

ISBN 13: 9781841690353

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