In Managing Risk and Reputation to Create Enterprise Value, the CEO of Steel City Re shares value-creating strategies for conquering headline risks that will help company executives, C-suite leaders, and directors protect the most critical components of their businesses. Dr. Nir Kossovsky has spent the last thirty years increasing, protecting, and restoring intangible asset value and together with Todd Miller, a public relations expert, provides convincing and tangible methods for protecting a company's assets, driving value, and making the business case. Business leaders will learn how
Language
English
Pages
228
Format
Paperback
Release
February 24, 2010
ISBN 13
9781426924149
Mission: Intangible: Managing Risk and Reputation to Create Enterprise Value
In Managing Risk and Reputation to Create Enterprise Value, the CEO of Steel City Re shares value-creating strategies for conquering headline risks that will help company executives, C-suite leaders, and directors protect the most critical components of their businesses. Dr. Nir Kossovsky has spent the last thirty years increasing, protecting, and restoring intangible asset value and together with Todd Miller, a public relations expert, provides convincing and tangible methods for protecting a company's assets, driving value, and making the business case. Business leaders will learn how