Braco Dimitrijevic gained international fame in the 1970s with his "Casual Passersby" series, in which gigantic photo-portraits of ordinary people were displayed on facades and billboards in European and American cities. In the early 1990s Dimitrijevic started a new cycle of portrait-installations, this time not using unknown people but artists, musicians and scientists better known for their achievements than for their names.
Braco Dimitrijevic gained international fame in the 1970s with his "Casual Passersby" series, in which gigantic photo-portraits of ordinary people were displayed on facades and billboards in European and American cities. In the early 1990s Dimitrijevic started a new cycle of portrait-installations, this time not using unknown people but artists, musicians and scientists better known for their achievements than for their names.