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The Business Playground: Where Creativity and Commerce Collide

4.1/5 ( ratings)

Co-written by rock star and creative genius Dave Stewart, this text puts creative thinking, from developing great new products and services, to finding amazing solutions to perennial problems, at the heart of business. It shows why business needs creative thinking to compete in today's economy.

Language: English

Pages: 244

Format: Paperback

Publisher: Pearson

Release: December 20, 2010

ISBN: 0273726889

ISBN 13: 9780273726883

The Business Playground: Where Creativity and Commerce Collide

4.1/5 ( ratings)

Co-written by rock star and creative genius Dave Stewart, this text puts creative thinking, from developing great new products and services, to finding amazing solutions to perennial problems, at the heart of business. It shows why business needs creative thinking to compete in today's economy.

Language: English

Pages: 244

Format: Paperback

Publisher: Pearson

Release: December 20, 2010

ISBN: 0273726889

ISBN 13: 9780273726883

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