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Professional Beverage Management

Kathleen A. Lipinski

0/5 ( ratings)

This information-packed resource tells you how to improve profitability through marketing and merchandising.

This book includes:
* Comprehensive listing of trade organizations, information bureaus, and agencies offering promotional information.
* Appendix listing wineries that are producing secondary wine labels.
* A new chapter on low and nonalcoholic beverages.
* New statistics on microbreweries.
* Vintage charts.

Language: English

Pages: 496

Format: Hardcover

Release: May 01, 1996

ISBN 13: 9780471287377

Professional Beverage Management

Kathleen A. Lipinski

0/5 ( ratings)

This information-packed resource tells you how to improve profitability through marketing and merchandising.

This book includes:
* Comprehensive listing of trade organizations, information bureaus, and agencies offering promotional information.
* Appendix listing wineries that are producing secondary wine labels.
* A new chapter on low and nonalcoholic beverages.
* New statistics on microbreweries.
* Vintage charts.

Language: English

Pages: 496

Format: Hardcover

Release: May 01, 1996

ISBN 13: 9780471287377

More books from Kathleen A. Lipinski

Cooper's Comprehensive Environmental Desk Reference [With Supplemental Spellcheck]

Professional Guide to Alcoholic Beverages

The Complete Beverage Dictionary

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