The Jeremy Lin Effect (What's The Big Deal?)

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This book is NOT for someone who has been an NBA fan for several years, because he probably knows 94% of the stuff in here.

BUT... if you've only been recently introduced to the fascinating world of professional basketball by the meteoric rise of Jeremy Lin, this book will put the phenomenon fondly called "Linsanity" in perspective.

What series of events made "Jeremy Lin" a household name within a span of two weeks?

After reading this short book, you will fully understand why he is such a big deal. By the way, this is also NOT for people who love reading 500-page documentaries, as I want readers to finish the book very quickly.

This book will never win any literary or journalistic awards. It is written in a casual tone to mimic conversations between friends over a bottle of beer .

Sprinkled throughout the book are basic basketball terminologies, which I shall call "baller stuff". These terms and explanations will shed light on the various pieces that make up this Linsane puzzle.

I will compare Jeremy Lin to other basketball players, to other athletes, and even to "ordinary" people. I'm doing this because, in simple analogy, you will appreciate your car's value more after you've test driven at least 10 other cars.

You'll get a glimpse of what others are saying, and what Jeremy himself is saying about his whirlwind journey.

Also, this book will empower you to utter relevant insights to your friends whenever the topic of Linsanity is brought up. You will sound 250 times smarter than my cousin, a "fan" who is into Linsanity just because she thinks Jeremy's cute.

Read on!