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The Goose Bump Effect

The Goose Bump Effect

Jason Li
0/5 ( ratings)
“Imagine a beauty contest and there can only be one winner – where choice is unlimited, how do you entice a buyer to choose you in a world of very similar choices?

This is ‘Beauty Pageant Blindness.’ Most businesses lose business because they struggle with ‘Beauty pageant blindness’. Everything offered in front of them by you and competitors are interesting and have a similar beautiful quality in the eyes of the buyer. And your offer just does not stand out enough to entice the buyer to choose you without hesitation and without regret – no matter how much promotional spend to market a product or personal selling has been involved.

How will the buyer know when they come across the right choice? It’s when they feel the ‘Goose Bump Effect.’ The emotional chemicals fill the brain and the gut telling them the right choice is right in front of them. By using this how to guide, you will learn a number of ways to differentiate your offer to meet the wants, desires and needs of your buyer so that YOU STAND OUT as the right offer amongst your competitors. And they’ll know they won’t regret choosing your offer.”



At last, now you can smash business issues such as:

•Your prospects says rival competitors do the same as you but cheaper – not anymore
•Objections about how your nemesis competitors say and prove they’ve offered great service for many years – learn ways to turnaround prospects who can’t see how your good service will make a difference using the value chain method
•Your prospect says they’ve had the same supplier for years and there’s “No way they will change!” – until they see, hear, and feel your product is better quality in different ways
•Prospective customers prefer recognised proven brands and don’t know who you are – not anymore when you apply credibility marketing tactics used by multi-million businesses.

How do businesses get around this?

Firstly, by being brilliant at understanding your target market... and then secondly, creating an offer that is different and much better than competitors. Thirdly, communicate differences very well.

Differentiation will emotionally and logically justify prospects wants to naturally choose your offer.

If this is what you really want – you have just experienced the Goose Bump Effect.

Inside includes:

•Why differentiation beats many price issues, helps prospects find objections with other competitors products, and builds more trust in your offer
•Learn at least 29 ways to differentiate your offer from other commodities
•How to know what your prospects really want
•Create intellectual property that makes your business stand out

In this practical beginners guide... in a short space of time, you can add value to your business in ways which pulls in buyers and gets prospective buyers contacting you to ask you how to place an order.
Language
English
Pages
109
Format
Kindle Edition
Release
November 25, 2012

The Goose Bump Effect

Jason Li
0/5 ( ratings)
“Imagine a beauty contest and there can only be one winner – where choice is unlimited, how do you entice a buyer to choose you in a world of very similar choices?

This is ‘Beauty Pageant Blindness.’ Most businesses lose business because they struggle with ‘Beauty pageant blindness’. Everything offered in front of them by you and competitors are interesting and have a similar beautiful quality in the eyes of the buyer. And your offer just does not stand out enough to entice the buyer to choose you without hesitation and without regret – no matter how much promotional spend to market a product or personal selling has been involved.

How will the buyer know when they come across the right choice? It’s when they feel the ‘Goose Bump Effect.’ The emotional chemicals fill the brain and the gut telling them the right choice is right in front of them. By using this how to guide, you will learn a number of ways to differentiate your offer to meet the wants, desires and needs of your buyer so that YOU STAND OUT as the right offer amongst your competitors. And they’ll know they won’t regret choosing your offer.”



At last, now you can smash business issues such as:

•Your prospects says rival competitors do the same as you but cheaper – not anymore
•Objections about how your nemesis competitors say and prove they’ve offered great service for many years – learn ways to turnaround prospects who can’t see how your good service will make a difference using the value chain method
•Your prospect says they’ve had the same supplier for years and there’s “No way they will change!” – until they see, hear, and feel your product is better quality in different ways
•Prospective customers prefer recognised proven brands and don’t know who you are – not anymore when you apply credibility marketing tactics used by multi-million businesses.

How do businesses get around this?

Firstly, by being brilliant at understanding your target market... and then secondly, creating an offer that is different and much better than competitors. Thirdly, communicate differences very well.

Differentiation will emotionally and logically justify prospects wants to naturally choose your offer.

If this is what you really want – you have just experienced the Goose Bump Effect.

Inside includes:

•Why differentiation beats many price issues, helps prospects find objections with other competitors products, and builds more trust in your offer
•Learn at least 29 ways to differentiate your offer from other commodities
•How to know what your prospects really want
•Create intellectual property that makes your business stand out

In this practical beginners guide... in a short space of time, you can add value to your business in ways which pulls in buyers and gets prospective buyers contacting you to ask you how to place an order.
Language
English
Pages
109
Format
Kindle Edition
Release
November 25, 2012

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