Creating Stores on the Web shows readers exactly how online retailing can be done intelligently and profitably, and is aimed at anyone selling almost anything on the Web. Grounded in the huge success of Tronix , an online video and computer game seller run by one of the authors, the book covers virtually every aspect of creating and running a successful online retail shop, from managing online transactions to subjects ranging from taxes to credit cards to legal issues.
-- Covers everything you need to know about setting up and operating a profitable online store
-- Written from real-world experience -- lead author runs a successful online operation
-- Hard-won planning and strategy secrets for existing online retailers
Creating Stores on the Web shows readers exactly how online retailing can be done intelligently and profitably, and is aimed at anyone selling almost anything on the Web. Grounded in the huge success of Tronix , an online video and computer game seller run by one of the authors, the book covers virtually every aspect of creating and running a successful online retail shop, from managing online transactions to subjects ranging from taxes to credit cards to legal issues.
-- Covers everything you need to know about setting up and operating a profitable online store
-- Written from real-world experience -- lead author runs a successful online operation
-- Hard-won planning and strategy secrets for existing online retailers