A very insightful book about people behavior, social mindset and modern company cultures. It ties in nicely concepts of human psychology with the biological mechanisms inside us to give an explanation of human behaviors and how to deal with them. Personally, I recommend this book to everyone working in an organization today but especially those that lead or aim at leading an organization some day.

I never thought I could hate a book more than I hated Fifty Shades of Grey, but here we are... While 50 Shades was atrocious, at least it was not masquerading as self-respectable business book, whereas Sinek lost absolutely any credibility he might have had by pretending this book was anything more than an overstretched TED talk with zero new insights to bring on the table.I have never ever NOT finished a book before, but this one will have to break the rule. My free time is too precious to spen...

Simon raises some solid points: Employees should enjoy going into work.However, Simon didn't really get practical enough. He didn’t go far enough. Leaders need to listen and then ACT. The main part of LEADER is LEAD. It is a verb. When an employee is vulnerable and shares something that is horribly wrong, a real problem, the employee doesn’t just want a nod and mmm yes. They want something done. Need something done. Simon spoke about an employer where the employees complained about the lack of a...

Overrated. (in my opinion)I just don't like it and did not enjoy reading EVEN despite the fact I do agree with most of the mentioned theories. I couldn't get rid of the impression that author is trying to get easy applause by combining common truths (or statesments you can't deny) and unobvious, "sensational" findings (better presented in many other books, btw). What annoys me the most, Simon Sinek does not leave much room for independent thinking and drawing conclusions by reader himself... he

In my opinion, the high rating on Goodreads was rather misleading. I found this book to be annoyingly redundant. It regurgitated a lot of very obvious and simple information that has been studied before by others. The cases presented were interesting on their own, but I felt they were excessive bunched together as evidence of his argument.

I'm disappointed with the goodreads reviewers. They lead me astray with this one. I feel like I just read one long string of business cliches strung with scientific definitions. Is the author, Simon Sinek, profound in telling us that a company with a trusting, comfortable environment with intelligent, genuine and caring leaders will be more successful than one without? That seems obvious. Sinek rebrands this idea as the Circle of Safety, an environment necessary for the well-being of humans, a s...

Started and ended well, but I didn't enjoy the middle as much. With that said, it is still a worthy read, and here a few of my favorite takeaways..."Empathy is the single greatest asset to do your job""If your actions inspire others to dream more, learn more, do more and become more, you are a leader""It is not the genius at the top giving directions that make people great. It is the great people that make the guy at the top look like a genius""No one wakes up in the morning to go to work with t...

Incredible. Love the concept of the Circle of Safety. Great tie in to recovery and Step 12. Sinek examines how four chemicals incentivize and repeat behaviors. They are:Dopamine - Gratification, tied to addictionCortisol - Fear, stressOxytocin - Serving, being a part ofEndorphins - Runner's HighMakes a strong case for Empathy as a major missing component in organizations. "Empathy is not the something we offer to our customers or our employees from nine to five. Empathy is, as Johnny Bravo expla...

Like many people, I loved Start With Why, and was really anticipating this book. Wow, what a let down. Simon's thoughts were sort of all over the place. It started out strong, providing great examples of good & bad leaders, how leaders can influence company loyalty. Then there were parts of the book where I was like "what is he talking about and what does this have to do with leadership?" He'd get to the point eventually, but he was reaching more often than I would've liked. Stopped 84% into the...

This books starts out pretty well, with an interesting thesis, then devolves from there. Funny how this is rated one of the best business books of 2014 by Inc. It is the archetypal bad busines book, that is an expanded magazine article, with the repetition of one idea over an over again. The author blames the entire collapse of the social contract and basic morality in business on Ronald Regan and the Bushes. I do buy the idea that managing earnings from quarter to quarter for public companies h...

Read instead: Tribal Leadership or Built to Last. This book was nothing more than a regurgitation of other better researched and more concisely written works. It's not a bad read, just be prepared for more opinion, personal ideologies and vague calls to action than concrete, evidence based methods to implement.

Truthfully, you are better served watching this brief TED Talk delivered by Simon Sinek himself. Here: http://www.ted.com/talks/simon_sinek_...?The book is bloated and unconvincing stretch of some already very simple ideas. No need to tell me about the chemicals of human survival or studies with statistics out of context which are not representative in the least...

Meh. Within this book, Sinek summaries my own experience reading his book: "This is no soapbox rambling. It is just biology." Actually, it is soapbox rambling.Although unsurprising based on his background, Sinek writes from a heavily military-oriented perspective. I found myself needing to inject "she", "her", "they", and "their" an awful lot because this book reads old fashioned. It makes the female workforce somewhat invisible by omission.Content I found useful:* "A consumer is just that: an a...

As a U.S. Air Force officer and pilot, I receive professional military education on leadership regularly, so much so that it is almost a nuisance. From personal experience, I can firmly say that great leaders are not born, they are developed by their experiences and knowledge. The knowledge from this book has definitely made me a better leader. Sinek's main purpose in writing this book is not to help others become better leaders so that they can jump up the corporate ladder, motivate subordinate...

While this didn't blow me away like Start With Why did, it did validate a lot of things I've always hoped were true.First, good leaders empower their teams to function on their own, and this often means that once leaders move on, continued or increased success isn't necessarily because you left rather because you were there.I can think of a few groups I've been involved in that did this, which makes me feel great.Second, that team creation is the most important thing of leadership. Recruiting an...

Simon Sinek really inspire you into something big. Following his initial great book "Start With Why", he immensely added great value by discussing a crucial element into the success of any organization, and that is the "environment/atmosphere". As it is titled, "Why Some Teams Pull Together?". You have a team with great education and great skills but how they are pulled together into long-term success? Simon delves into biology, evolution, anthropology, history, psychology, sociology, economics

With examples of successful pro-active steps taken to improve working environments, this book is an excellent read to evaluate your action and reaction in the workplace no matter your role. Easy to read and written without jargon, pomp, and filler. On a personal note I was forced to purchase this book as my post-it notes were getting out of hand! This is something I intend to read again. Lisa - Information and Readers Services Department

God dang this is a good book. I have to say, Sinek NAILED IT!Sinek is a Brit, and therefor different than an American in an absolutely crucial way.Like other British intellectuals, he's not afraid to integrate the evolutionary perspective into his theory and analysis.Maybe it's because Charles Darwin is British. Maybe it's because all of the super psycho religious fanatics came over here (America) circa 300 years ago. Probably a little of both.What ever the reason. British intellectuals demonstr...

More like a 3.5 stars. I was expecting to be blown away by this book but in the end the essence of the book boiled down to treat your employees as human beings and not just another number. I was expecting more but didn't get it.

I read the first seven chapters. I just couldn't finish it. Sinek has some really good points mixed in with pseudo-science and weird assumptions. The chapters should be titled:1: OOO RAH2: Don't be a dick3: Condescension4: Obvious AND oblivious5: My theories of Anthropology6: My theories of Biology7: Go Team!DNF pg 61 (about 30%)