When a recent wave of condominium development overtook Toronto, women emerged as powerful consumers, and reports claimed that home ownership was offering young, single women freedom, financial independence, and personal security. Sex and the Revitalized City examines the truth of these claims by exploring the phenomenon from the perspective of women condo owners and planners and developers. This fresh perspective on urban revitalization reveals that condo ownership is not freeing women from constraints – neoliberal ideologies are remaking women’s relationship with the city in the image of fast capital and consumer citizenship. Women’s emancipation through condominium ownership is a marketing ploy rather than a major shift in gender relations.
Language
English
Pages
256
Format
Paperback
Publisher
University of British Columbia Press
Release
January 01, 2011
ISBN
0774818239
ISBN 13
9780774818230
Sex and the Revitalized City: Gender, Condominium Development, and Urban Citizenship
When a recent wave of condominium development overtook Toronto, women emerged as powerful consumers, and reports claimed that home ownership was offering young, single women freedom, financial independence, and personal security. Sex and the Revitalized City examines the truth of these claims by exploring the phenomenon from the perspective of women condo owners and planners and developers. This fresh perspective on urban revitalization reveals that condo ownership is not freeing women from constraints – neoliberal ideologies are remaking women’s relationship with the city in the image of fast capital and consumer citizenship. Women’s emancipation through condominium ownership is a marketing ploy rather than a major shift in gender relations.