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Marketing Corporate Image

Marketing Corporate Image

James R. Gregory
4.3/5 ( ratings)
Read Download
Marketing Corporate Image guides the reader to ways of thinking about corporate advertising, as an investment rather than a cost, how to do it and why it is necessary to build a corporate image in order to increase product sales.'
Language
English
Format
Hardcover
Publisher
McGraw-Hill Companies
Release
January 11, 1999
ISBN
0844233072
ISBN 13
9780844233079

Marketing Corporate Image

James R. Gregory
4.3/5 ( ratings)
Read Download
Marketing Corporate Image guides the reader to ways of thinking about corporate advertising, as an investment rather than a cost, how to do it and why it is necessary to build a corporate image in order to increase product sales.'
Language
English
Format
Hardcover
Publisher
McGraw-Hill Companies
Release
January 11, 1999
ISBN
0844233072
ISBN 13
9780844233079

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